Blog
20/08/2024
Dreamforce 2024: plan your agenda
Dreamforce is bigger and better than ever, with over 1,500+ sessions packed full of innovation and insights. Salesforce recently published the Dreamforce sessions catalogue, and to help you navigate these vast choices, our Salesforce experts have handpicked the must-attend sessions.
Plan your agenda and leverage our curated list of top picks to ensure you don’t miss out on the most impactful sessions. When you find an exciting session, go to the catalogue and search for it with its name using the catalogue’s search function. You can then mark the session with the little heart symbol to find it again.
Get ready to make the most of Dreamforce with our expert recommendations guiding you every step of the way!
Top picks by Industry:
Join industry trailblazers as they discuss the future of manufacturing. Discover how Salesforce’s data and AI-powered innovations are revolutionizing asset-centric service.
Join us for a Manufacturing Cloud discussion on how CRM + AI+ Data + Trust can help your commercial operations.
Discover how Salesforce and Valorx work together to improve Manufacturing Cloud forecasting and governance for complex calculations and visualizations. Test different scenarios and their outcomes.
Physical retail accounts for 84% of US retail revenue. Learn how Salesforce can enhance your modern POS to deliver personalized, connected, omnichannel customer engagements.
Learn best practices on how Cartier leverages Data Cloud to drive hyper-personalized experiences across every marketing, service, and boutique touchpoint.
Learn how one Trailblazer grew revenue by launching and monetizing retail media experiences.
Discuss benefits and approaches for unlocking data and analytics potential through the cloud and your roadmap for AI/ML and LLMs. Share insights around how technology creates operational efficiencies.
Facilitated by Ryan Lempa, Sr. Director, Tableau Solution Engineering, Salesforce
Join us for a conversation with Kaiser Permanente executives Kenneth Trauner and Kristine Lee about the future of AI and healthcare. Hosted by Phil Mui, SVP, Product Innovation, Salesforce AI Research
Explore how digital solutions, like low-code/no-code tools, are transforming healthcare and social services by enhancing care quality, accessibility, and offering innovative community support. Presentation by Karen Hay, Director, Industry Advisor, Public Sector, Salesforce and Karen Johnson, Chief Deputy Executive Director, Operations, Covered California.
Dream big in education and connect with your constituents in a whole new way. Discover how to unify data, gain powerful insights, and increase productivity all on the #1 AI CRM for education.
Join the Salesforce product team for a close look at the Education Cloud roadmap for recruitment and admissions, student success, advancement and SIS. Learn about upcoming innovations and see features in action.
Learn how National University met financial aid challenges using Einstein, Salesforce Knowledge, and third-party RAG-enabled AI to quickly and accurately answer student questions.
Telecommunications
Learn how a leading telecom uses the winning combination of Salesforce Customer 360, AI, and data to increase sales revenues while improving seller productivity.
Hear how telecoms from around the world are improving profitability by hitting operational and revenue goals with Salesforce. See the latest AI innovations built for the communications industry.
Learn how top communications service providers are increasing both physical and digital conversion rates with a unified data strategy that enhances their targeting and journey personalization.
Top picks by Cloud:
Sales
We’re in an AI-selling revolution. How will sales organizations transform to keep up? Discover how to boost productivity and augment your sales team today and tomorrow with the #1 AI CRM.
Integrated data and analytics helps businesses make better sales decisions. See how built-in data means better sales plans, stronger program management, and more accurate rep payouts.
AI helps sellers at every stage of the sales cycle. Learn the best use cases for your team and see how Sales AI, grounded in CRM data, can increase seller efficiency and grow customer relationships.
Marketing
Hear from marketing and commerce leaders on how AI and data innovations are changing the way relationships are built — from ad to advocacy. Explore real use cases and stories that show proven growth.
Losing sight of the major changes in marketing amid the daily grind? Join author and SVP of Strategy Martin Kihn as he unlocks the most important shifts in marketing and tech.
Discover how Marketing Cloud Engagement and Data Cloud convert customer data into action, helping marketers create highly personalized and relevant interactions throughout the customer journey.
Service
Collaborate with your new AI agent from first contact to final resolution on any channel. Explore our innovations on the most complete platform, from self-service to the contact centre to the field.
Hear from a Service Cloud product leader on how to differentiate your service program. You’ll walk away with practical tips on channel, generative AI, Knowledge, and self-service strategies.
Unlock three essential AI features for customer service teams. Learn how to increase productivity, enhance satisfaction, and stay competitive. Don’t miss out!
Revenue (Revenue Lifecycle Management)
Wondering what’s ahead for Revenue Cloud? Hear what’s on the roadmap for the product catalogue, pricing, CPQ, contracts, order orchestration, billing, AI, and more. Get a sneak peek with live demos.
Fluido Remarks: hear what’s hot at the moment & coming soon with new Revenue Lifecycle Management product suite.
Create perfect orders on one integrated revenue platform. Power guided quoting, AI-assisted contracts, efficient orchestration, and accurate billing — on any channel, with any revenue model.
Fluido Remarks: hear from the Salesforce executives how new Revenue Cloud solutions can enhance your end-to-end processes from sales to delivery. Learn about the vision of new Revenue Lifecycle Management solution.
Field Service
Engage in an expert-led discussion on practical tips for getting your entire field service teams — from the back office to the front line — embracing AI and other cutting-edge technology.
In our flagship session for Field Service, explore how data and AI-powered innovations help everyone from the back office to onsite deliver customer-centric service, cut costs, and drive revenue.
See how Field Service can help you manage thousands of assets, including the predictive asset data points that can open the door to offering uptime as a service.
Data and Analytics
We’ll share a practical example of how we prepped our data and metadata for Data Cloud, along with a repeatable methodology for successful implementation. Learn how we did it and how you can, too.
Dive into the Data Cloud data model with the Salesforce data modelling team and learn how to create diagrams with the Salesforce data model notation.
Learn when to use the Ingestion API with Data Cloud. Discover how to choose the implementation pattern (bulk vs. streaming), and how you can architect secure, maintainable, and composable connectors.
Salesforce Platform
The Well-Architected Framework now includes Data Cloud and AI. Learn what’s available and hear from the experts who contributed to our latest release.
We’re expanding Well-Architected Decision Guides to include Customer Data Strategy and Asynchronous Processing. Learn what else is new with Decision Guides and what’s coming next.
Architectural veterans will show you how to put the Salesforce Well-Architected framework into practice using lessons learned from complex enterprise customers.
Commerce
- A Hole-in-One Event: Tiger Woods’ Sun Day Red Launch (From Peter :-))
Learn how TaylorMade Golf launched Tiger Woods’ brand, Sun Day Red, leveraging Commerce Cloud with speed, security, and flexibility. Launch day brought the biggest day of sales in company history.
Learn about the latest innovations in B2B and D2C commerce, payments, and order management that enable customers to drive more orders, more productivity, and achieve limitless growth.
Explore the future of Commerce and Data Cloud. Share data strategies, shape our roadmap, and prioritize effective use cases with Salesforce’s product, research, and UX team.
Salesforce
Digital Transformation with Salesforce
If you aim to transform your business using the Salesforce platform as an enabler or even catalyst here are the top picks for you. These sessions will provide you insights and guidance on how to plan the transformation and boost the use of Salesforce capabilities.
Learn how to establish a Center of Excellence (COE) for Salesforce. From governance to operating models to multicloud strategies — we’ve got you covered.
By: Bryan LeBoeuf, VP, Professional Services – TMT & CBS, Salesforce and Jane Gibson, VP, AMER Practices, Salesforce
Your company bought Salesforce — now what? Simple: Adoption = value. Join adoption experts as they guide you through six principles to get your teams up and running quickly with Salesforce.
By Sophie Westbrook, Director, Product Marketing, Salesforce and Kait Druffel, Customer Success Manager, Senior Manager, Salesforce
Learn to navigate AI pitfalls in Salesforce. In this session, you’ll discover five common mistakes plus the strategies to avoid them, ensuring you can confidently use AI to deliver trusted solutions.
Discover how one of “America’s most responsible companies” (as named by Newsweek) is reimagining value creation for customers through data-driven insights and AI-powered enhancements.
Fluido Remarks: hear how PwC is utilising data & AI in their revenue operations. Might provide some insights and ideas.
We hope our experts have been able to make it a bit easier for you to choose what to attend and to make your Dreamforce 2024 unforgettable Dreamforce. We are looking forward to meeting you at Dreamforce. Do check out all of our events happening during September 16-19.
See you there!
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